Roberta Lucca

Co-Founder and Chief Brand Officer at BAFTA-winning Bossa Studios. Building Beta Lucca, my YouTube channel to inspire and help women to start a business.

Previously founded WonderLuk and BOLDR.

Built and launched over 20 digital/mobile products, games, and brands in the last 15 years.

My forte is to create original products and concepts while inspiring people about making big things happen and being bold every day.

BBC, Sky News, The Guardian, Evening Standard, Huffington Post, TechCrunch, Management Today, Financial Times, Disney Channel, Venture Beat, Telegraph and Wired are some of the publications my companies, products and I have been featured.

Long version:

With a Computer Science degree, an MBA and many Arts & Design courses, my brain expanded into balancing spark and creative chaos with a great ability to execute.

Business-wise, I’ve worked in product and innovation within large companies, including Globo TV (the world’s 2nd largest commercial broadcaster) and Nokia.

8 years ago I discovered what truly fulfils me: to be an entrepreneur, to create a business from nothing and partner with amazing human beings while doing so.

I founded the BAFTA-winning games company Bossa Studios (success), the ‘3D printing for design lovers’ brand WonderLuk (failure) and learned loads along the journey.

With a strong team of 70+ people based in London, I helped Bossa grow from zero to a multi-million dollar business. Bossa is now amongst the 1% top performing UK startups in terms of annual sales.

Our games are B2C and went viral due to our ingenious growth strategy. They are played by millions of people worldwide – on PC, mobile, iPad, Playstation, Xbox and VR.

I’m listed as Forbes Top 50 Women in Tech, Top 35 Women under 35 by Management Today, Top 30 Women in Games by MCV, and everywoman’s Entrepreneur of the Year finalist.

In 2015, I became Tech London Advocate to help foster our startups ecosystem, and got listed as Influential Tech Leader on the TechCityInsider’s Almanac.

In 2016, my letter of advice to young entrepreneurs was published on the Dear Female Founder book.

As a founder who’s succeeded and failed, I love inspiring more women to shape the future with Tech and Games. So I’ve been actively inspiring them at events I speak at, TV programmes such as the BBC’s Girls Can Code, Disney’s Minnie Challenge, and now building my very own YouTube channel Beta Lucca.


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