Who are you?
First and foremost, I’m a storyteller — expressing narrative in different mediums: prose, art, music, film, digital, and event-making. I also have “people skills“.
█ So what exactly do you do?
I help clients tell their brand stories to consumers locally and around the world. I draw lines between the dots nobody else sees. I dream up and bring to life “ideas” big and small with compelling stories and experiences.
█ But how do you do this?
“This” is about courage, heart, gut, grit, imagination, a lot of elbow grease. Combine these things with an awesome team and you have yourself some magic — where ideas become reality.
█ Who do you work with?
I work with exciting products, brands, and at the end of the day…incredible humans!
█ What’s your favorite part of ‘the job’?
I create and translate creative ideas for pros who often speak completely different languages or don’t generally speak to each other at all. I lead creative, technical, marketing, and analytical experts to get the job done. I love the process of making something from nothing. I’m a maker at heart.
█ How long have you been at it?
Ever since I remember, but getting paid for it for well-over a decade.
█ What tools do you use?
Paper, #2 pencil, and the oxford comma. I ask “the right” questions and do a whole lot of listening. There is a reason why we have two ears and one mouth.
█ What irks you?
Not too many things, but I prefer to be surrounded with people whom are authentic. I also love people whom are smarter than me, self-aware, and life-learners in pursuit of becoming a better version of themselves.
█ EQ or IQ?
Almost always EQ over IQ. You can’t “learn” street-smarts and especially “common sense”! Besides, who likes to read manuals when putting together IKEA furniture?
█ Star Wars or Star Trek?
Yes, please.
█ Superpower of choice?
Time travel. Because in the future, you can get more super-powers 😉 However, I do keep having recurring dreams about being able to fly.
█ What do you do for fun?
Living. Failing. Learning. Laughing. DJing. Drumming. Making. Creating. Motorsporting. Yoga-ing. And I do all this in the company of special individuals.
█ What’s the next “big thing”?
I have a few ideas. Woo Woo comes to mind, but you’ll usually find me talking about it in the digiverse or IRL. Let’s chat!
Reference – https://about.me/vladgorenshteyn
